Friday, March 31, 2017

Bloggers' Work Habits

Orbit Media asked 1,055 bloggers how they work. It found:
  • Bloggers spend on average 3 hours to write a post (26% more time than a year earlier); only 1 in 3 spends less than 2 hours per post.
  • 1 in 4 bloggers rely on an editor to improve their posts.
  • The average post is 1,050 words long (19% longer than a year earlier).
  • Nearly 50% of bloggers include lists in their posts; 15%, video.
  • Most bloggers publish weekly; the number who publish daily is down by more than 50% from a year earlier.
  • Over 95% of bloggers promote their posts on social media; a majority use email.
  • 56% of bloggers routinely check their posts' traffic; 20% never do.
My work habits? Yours truly:
  • Spends about 1.5 hours per post.
  • Works without the benefit of an editor.
  • Writes brief posts, 350 words or so.
  • Loves to include lists and videos.
  • Publishes 7 days a week.
  • Uses social media to promote every post.
  • Checks traffic, but not obsessively.
What are your work habits?

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