Every new technology will bite back.
The more powerful its gifts, the more powerfully it can be abused.
Futurist Brian Solis warned us: the stuff in the cloud is mighty.
Every day, millions of people share experiences on line, recycling others' content and creating their own.
"This content doesn’t self-destruct like SnapChat images," Solis says. "Shared experiences build upon one another, forming a collective repository in the cloud that’s indexable, searchable, and influential."
All those millions of blustery pre-election blog posts, Tweets, videos and memes were shared among the mortals, darkening their minds and eclipsing traditional media.
Who of us knew the Russians were seeding the cloud? But that's beside the point.
Zeus, the cloud gatherer, has released the Kraken.