Influence people

Monday, April 11, 2016

Big Data Meets Big Idea

J. Walter Thompson wondered whether big data could be assembled to paint "The Next Rembrandt" for client ING.

So a team of art historians, scientists, developers and analysts created scans of Rembrandt's 346 extant paintings and used a computer to catalog the data based on commonalities.

They then asked the computer to paint a Rembrandt.

The resulting portrait combines 160,000 fragments of the artist's oeuvre.


HAT TIP: Appraiser Todd Sigety alerted me to this story. 

2 comments:

  1. The video tells a great story. Intriguing piece.

    ReplyDelete
  2. I can't imagine Remrandt's reaction to this art-generating machine, but Da Vinci would have loved the contraption.

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