Hope you are doing well.
I’m curious if you had a chance to read my previous email and take this initiative further.
- The sender didn't distinguish his product from the hundreds of competing ones.
- The sender wants the reader to write down and send him specifications, but the instructions are vague and the task sounds daunting.
- Your prospect needs to know how your product's different. Spell out the difference and help her visualize success by using it.
- Your prospect's busy. Make it easy for her to choose your product by leading her through the first step toward buying it.